Document Summarizer vs Marketing Trends Analyzer comparison

**What it is** — Quarterly research note on the per-call pricing model for AI agents sold to mid-market SaaS buyers. 14 pages, 6 charts, 3 case interviews.

**Why it matters** — First public dataset comparing per-call vs per-seat agent business models across 37 deployments. The number you want to know: per-call models have 2.1x higher gross-margin retention, but 0.7x faster deal cycles.

**Key takeaway** — Per-call works for agents that replace line-item software, not for agents that augment hum…

**Paid**
• LinkedIn thought-leadership ads: ↑ momentum, ↑ saturation — playbook is plateauing, only specific POVs still cut
• CTV incremental measurement: ↑↑ momentum, low saturation — first mid-market SaaS teams building internal CTV attribution
• Performance Max duplication: ↓ momentum — budgets moving off, attribution frustration

**Organic**
• LinkedIn first-line hooks: ↑ momentum, mid saturation — punchier intros still rewarded
• Programmatic SEO: ↑↑ momentum, low saturation — niche SaaS to…